Crumpet
Videography
Crumpet creates practical, high-quality changing robes designed to keep children warm and dry after swimming. Built for comfort and ease, the robes help families transition from water to dry without the usual stress. With the launch of their new teen and adult sizing, Crumpet expands its offering into a full-family solution while maintaining its focus on function and thoughtful design.
Studio Raiko produced the hero announcement film for the new teen and adult range, designed to capture attention and elevate the brand’s positioning. The campaign was supported by behind-the-scenes coverage across both beach and studio shoots, highlighting product functionality, real-world use, and production quality. The final asset suite was built to support a major brand milestone and drive engagement across digital platforms.
